Last week, the channel signed up a deal with Rajasthan Royals
03 Sep, 2020 – 12:00 PM IST | By indiantelevision.com Team
NEW DELHI- Last week, Hindi news channel TV9 Bharatvarsh signed up as the principal sponsor of the Rajasthan Royals for IPL 2020.
Now, the channel has signed a deal with two-time IPL winner Kolkata Knight Riders as an official sponsor for the forthcoming edition of the league that will be held in UAE from 19 September to 10 November 2020.
On Twitter, KKR CEO Venky Mysore: “KnightRiders Welcomes @TV9Bharatvarsh as our partner for both @KKRiders & @TKRiders. Their significant reach across various markets in India in five different languages will help us stay connected with our fans.”
#KnightRiders Welcomes @TV9Bharatvarsh as our partner for both @KKRiders & @TKRiders. Their significant reach across various markets in India in 5 different languages will help us stay connected with our fans. @IPL @CPL @justbarundas #TV9Network pic.twitter.com/Ukwkshmn1U
— Venky Mysore (@VenkyMysore) September 2, 2020
TV9 network CEO Barun Das said: “The meteoric rise of our national Hindi news channel TV9 Bharatvarsh to the No. 2 position shows that the news viewers not just expect but reward innovation in their daily news experience and we are happy to sign with Kolkata Knight Riders and Rajasthan Royals to further enhance the experience for our viewers.”
The television news network also has a deal with Trinbago Knight Riders, a Caribbean Premier League team also owned by Kolkata Knight Riders owners.